Kabali vs Sultan box office collections

Sultan was a box office phenomenon till Kabali landed. And then, the fans of Khans got a reality check regarding who is the real box office god. And no, it is not any of the Khans — the Sultan Salman Khan, the Badshah Shah Rukh Khan or the perfectionist Aamir Khan. Instead, it is Rajinikanth and his Kabali box office performance and fan frenzy is a proof.

Sultan Salman Khan, Badshah Shah Rukh Khan or perfectionist Aamir Khan simply fail to match up to Rajinikanth. Kabali’s performance at box office and the fan hysteria is a proof.

The box office collections: Kabali toppled all records save that of Baahubali. Salman’s Sultan earned Rs 36.5 crore on day 1, Kabali did Rs 48 crore in box office business. And this is despite the fact that multiplexes — where Sultan primarily screened — tickets are priced at Rs 300-350. Compare this with Tamil Nadu where tickets cannot be priced at more than Rs 120. Now, do the math.

International BO: Kabali was a spectacular success internationally as well. The film has broken all records at the US box office. While Sultan also did well internationally, its records were easily trounced by Rajinikanth starrer.

Promotions: Salman Khan and his infamous rape comments were everywhere before Sultan dropped in. Rajinikanth, as always, didn’t do any promotions himself. He was away in the US for two months till Kabali released. However, his poster was everywhere — cars, buses, planes, mugs and fans’ tees. This is what we call Rjinikanth’s magic.